At Helionith Glare Advanced Private Limited trendfusions (“we,” “us,” or “our”), your privacy and the protection of your personal data are of utmost importance to us. This Privacy Policy details the ways in which we collect, handle, and secure your information when you use trendfusions or carry out transactions through our platform. We are firmly committed to maintaining your confidentiality and implementing robust security practices to uphold your trust.
By using our website, you acknowledge and agree to the methods of data collection and processing outlined in this policy. In line with our dedication to legal compliance and ongoing platform enhancement, we may revise this policy periodically. We encourage you to check this document regularly to stay up to date with any changes.
Information Collection
At trendfusions, we gather specific personal data to improve your shopping experience and ensure seamless service. This information is collected when you visit our site, make purchases, or subscribe to updates.
The types of personal data we collect include:
Contact Details: Your name, email, and physical address to manage inquiries, subscriptions, and event participation.
Additional Personal Information: Details like gender, marital status, birthdate, and job title, obtained through surveys, contests, or events.
User Behavior Insights: Data related to page visits, browsing patterns, content interactions, and demographic details.
Purchase History: Records of transactions to streamline order processing and enhance service quality.
Use of Collected Information
We handle personal data strictly for business operations, restricting access to authorized personnel. The key purposes include:
Website Maintenance: Ensuring site stability and functionality by monitoring system performance and addressing technical issues.
Legal and Financial Compliance: Fulfilling regulatory obligations for transactions and operations, including tax reporting and financial audits.
Market Research: Enhancing services through customer behavior analysis to refine product offerings and improve user engagement.
Community Participation: Facilitating discussions, forums, and interactive features to encourage meaningful engagement among users.
Transaction Processing: Securely handling credit and debit card payments while implementing fraud detection and prevention measures.
Order Management: Ensuring accurate deliveries and verifying purchases to provide a smooth and reliable shopping experience.
Marketing & Promotions: Informing customers about new products, special offers, and promotions from trendfusions and affiliates to enhance customer engagement.
Security & Compliance: Safeguarding data, supporting investigations, and preventing unauthorized activities to protect users from fraud and cyber threats.
Business Adjustments: Managing data in cases of mergers, acquisitions, or corporate restructuring while maintaining compliance with privacy regulations.
We are committed to handling your personal information in compliance with relevant data protection laws.
Data Protection
To safeguard your privacy, we implement stringent security measures to prevent unauthorized access. Your personal data is collected, stored, and processed in compliance with industry standards and applicable privacy laws. Our robust security protocols ensure your information remains protected against breaches or misuse. We continuously update our security infrastructure to address emerging threats and enhance data protection. By using our services, you acknowledge and consent to our data protection policies.
Data Retention
At trendfusions, we follow strict data management procedures, ensuring that personal data is stored only for the necessary duration and securely discarded when no longer needed.
Standard Retention Period (8-12 Months):
Certain types of data are retained within this timeframe, including:
Account Information: User profiles, transaction records, and purchase history.
Browsing Preferences: Behavioral insights used to enhance and personalize the shopping experience.
This data serves the following purposes:
Improving Customer Support: Offering better assistance and tailored recommendations.
Regulatory Compliance: Meeting legal and industry-specific requirements.
Enhancing User Experience: Delivering relevant content and optimizing services.
Once the retention period expires, data is either permanently erased or anonymized to ensure it cannot be linked to any individual.
Extended Data Retention:
In certain cases, some data may be stored for a longer period, including:
Legal & Regulatory Compliance: Retaining records for tax, financial, or other mandated documentation.
Dispute Resolution: Preventing fraudulent activity, settling disputes, or enforcing company policies.
We ensure that data is retained strictly for the required duration and securely handled in accordance with applicable privacy regulations.
Children’s Privacy
We do not knowingly collect personal information from individuals under eighteen. If we become aware of any such data being collected, we take immediate action to delete it from our records. Parents or guardians who suspect their child’s information has been inadvertently stored may contact us for prompt removal.
Information Sharing
Your privacy is our top priority, and we adhere to strict data-sharing policies to protect your personal information. We do not sell, rent, or trade any user data under any circumstances. However, in cases where essential services require it—such as payment processing and order fulfillment—we may share necessary details with trusted partners to ensure smooth transactions. These interactions follow stringent security protocols and transparency standards to prevent unauthorized access or misuse of data.
User Rights
You have specific rights regarding your personal data, ensuring transparency and control over how your information is handled. We are committed to addressing your concerns and providing necessary assistance to safeguard your privacy. You may reach out to our Grievance Officer to:
Access & Verify Information: Request copies of your personal data or correct inaccuracies to ensure all stored details are up to date and accurate.
Withdraw Consent: Revoke permission for data processing at any time, understanding that certain services or features may be affected as a result.
Submit Complaints: Report concerns regarding data handling for investigation and resolution, ensuring compliance with privacy standards and regulations.
Opt-Out Options
You can unsubscribe from newsletters and promotional emails at any time by clicking the "Unsubscribe" link included in our emails. Additionally, you may contact our support team if you require assistance with opting out of specific communications. All opt-out requests are processed promptly, and once unsubscribed, you will no longer receive marketing-related messages from us.
Privacy Policy Updates
This policy may be updated periodically to enhance security measures and maintain transparency regarding our data practices. Any revisions will be published here, and continued use of our services implies acceptance of the updated terms. We encourage users to review this policy regularly to stay informed about any changes and understand how we protect their personal information.
Contact Us
For any questions, concerns, or requests regarding our privacy practices, please reach out to us at helionithglareadvancedpvtltd@gmail.com. Our team is available to provide support and address inquiries related to data privacy and security. Thank you for choosing trendfusions. Your privacy is important to us, and we remain committed to ensuring a secure and reliable shopping experience for all our users.